This year has been amazing to fellow filmmakers and cinematographers because the films coming out have been on a constant streak of wining. Avengers infinity war is one of these groundbreaking movie. And they are sending people straight out of their houses to the cinema halls.
Although till last week the Pakistani audience had a lot to choose from, including Sanam Saeed and Aamina Sheikh-starrer Cake, Sohai Ali Abro’s Motorcycle Girl and Dwayne Johnson’s Rampage. Avengers Infinity War has been dominating the number of shows allotted since it released last week, and the halls are still sold out!
Speaking in a recent interview, Saad Baig, general manager of Footprint Entertainment, local distributors of both Cake and Motorcycle Girl shared that, “Cake, since its release on March 30 till Sunday, had collected a total of Rs47 million on the local box office.”
Motorcycle Girl, which was released on April 20, earned about Rs. 13.1 million so far. It’s not a surprise since the two local films did not have the highest of commercial appeal, or the biggest stars.
Despite that, Cake has performed decent enough due to strong word of mouth, and Motorcycle Girl rides slowly behind it, due to lack of wide-scale promotions.
That leaves us with the latest release which has taken not only Pakistan, but the world by storm. Eveready Pictures, the local distributors of Avengers Infinity War, refused to share the box office collections of the film. “Disney (Walt Disney Studios Motion Pictures, international distributors of the film) wishes to make announcement of collections at their end, if they deem fit. We are obligated to adhere to their directive for their slate,” noted Eveready’s official statement.
However, it’s safe to say that the business has exceeded expectations with Avengers Infinity War. Unofficial reports state that Avengers Infinity War has already touched Rs100 million by Tuesday.
But Avengers Infinity War is not only smashing records in Pakistan, but the world. The film had the biggest global box office opening weekend in history, earning $630 million across the world, and they did it without China. It also broke the record of highest opening weekend in the US and Canada with more than $250 million collections. Clearly, Marvel superheroes are in no mood to slow down just yet!
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